The Hook

Welcome to The Hook – your go-to source for captivating insights on the AEC industry. With thought-provoking articles, thrilling customer spotlights, and exciting product release notes, we’re not your average industry blog. Join us on this exciting journey as we dive into the fascinating world of AEC and all its possibilities.

10 AEC Industry Trends to Watch in 2024

The Architecture, Engineering, and Construction (AEC) industry is like a high-speed train. Constantly evolving and adapting to the latest technological advancements. As we stand on the threshold of 2024, it's more crucial than ever for AEC professionals to stay...

AEC Industry Trends 2023

Why AEC Firms Need a Customizable CRM

In the ever-evolving landscape of Architecture, Engineering, and Construction (AEC), data is the new gold. But let's face it: not all that glitters is gold. This is especially true when sifting through generic CRM systems. These systems often treat your unique AEC...

Customizable CRM for AEC
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