The Hook
Welcome to The Hook – your go-to source for captivating insights on the AEC industry. With thought-provoking articles, thrilling customer spotlights, and exciting product release notes, we’re not your average industry blog. Join us on this exciting journey as we dive into the fascinating world of AEC and all its possibilities.
The Top 10 KPIs Every AEC Firm Needs to Nail for Success
Ah, the AEC industry—where buildings rise, bridges span, and metrics… are often overlooked? That's right, folks! While architects, engineers, and construction managers excel in designing and executing intricate projects, tracking Key Performance Indicators (KPIs)...
Getting the Most Out of Industry Conferences: An Insider’s Guide
Ah, industry conferences. The mecca of business cards, PowerPoint slides, and those tiny sandwiches that you can never seem to grab before they vanish. If you’re in the AEC industry, chances are you’ve found yourself wandering through a sea of booths and breakout...
From Bottlenecks to Breakthroughs: Eco Engineering’s Journey with TrebleHook
About Eco EngineeringEco Engineering has distinguished itself as a premier EPC partner for over three decades. Serving commercial, industrial, and ESCO clients, they’ve consistently delivered impeccable results in engineering, procurement, and construction services...
Did You Know: TrebleHook’s Connectivity Features
In the ultra-competitive AEC industry, digital data is crucial for firms to stay ahead of the competition. The problem? Managing excessive amounts of data is a huge time drain (not to mention a headache) for staff. The more you touch the data, the more likely you...
Why AEC Firms Should Embrace CRM Over Microsoft Excel
Microsoft Excel has been a trusted ally in the AEC (Architecture, Engineering, and Construction) industry for quite some time now. It has been crucial in project management, cost estimates, resource allocation, and revenue tracking. In fact, before adopting CRM...
AEC Blog Content 101: The Ultimate Guide for Creating Engaging Posts
In the business world today, a killer blog is a must-have, especially in the AEC (Architecture, Engineering, and Construction) industry. It's your hotline to clients. It's a billboard for your expertise. It's a launchpad for business development. It's a massive...
5 Steps to Craft a Winning AEC Proposal
The Architecture, Engineering, and Construction (AEC) industry is a fiercely competitive landscape. The companies vying for the same projects must demonstrate their skills, uniqueness, and capabilities through compelling proposal writing. In the realm of AEC, a...
TrebleHook FAQs: Your Essential Answer Guide (with Quick Links)
Welcome to our TrebleHook FAQ blog, where we aim to address the most common questions and provide comprehensive answers about TrebleHook, our powerful Project Pursuit and CRM platform. Whether you're a prospective user considering TrebleHook for your business or an...
ChatGPT: The Future of AEC Marketing?
In today's digital age, marketing has become crucial to success in the Architecture, Engineering, and Construction industries. Firms can leverage new technologies like ChatGPT in AEC. This can help them improve their marketing efforts and stand out in a crowded...
The Powerful Benefits of a Project Pursuit Platform
The AEC industry is becoming more competitive, and firms face tighter deadlines. They need efficient tools that streamline their work and boost productivity to stay ahead. That's where project pursuit platforms come in. These platforms connect different systems...
